Microsoft's Lack of Family Pricing
One of my biggest gripes about Windows Vista had nothing to do with hardware incompatibilities or driver issues, but with it’s lack of a family pricing plan. Now I know Microsoft had a "family discount" plan where users who purchased Vista Ultimate could purchase two more copies of Home Premium for $50 each, but this discount didn’t last too long and was a poor attempt at enticing users to purchase additional licenses.
Now I don’t have any figures to back this up, but I would bet most households have more than one PC and I would also imagine the majority of those are Windows based machines. In my house alone I have three Windows machines, and only my main PC runs Vista Ultimate. I would like to upgrade the other two machines, especially with the parental control features in Vista, but financially it’s just not worth the extra expense.
I didn’t want to bring Apple into this, but I have to say they have the right idea when it comes to pricing. Right now you can pick up a single license of OS X for $129, but you can also purchase a 5 pack of licenses for $199 so you can easily upgrade your entire household. How many people like myself, who has multiple PC’s, would jump at a chance to get a family pack of Windows licenses for a reasonable price? Quite a few I would bet.
Vista is already out in the wild, but with the next version of Windows already on the minds of some users, I would encourage Microsoft to take a hard look at family pricing and the benefits it would bring.
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