CokeC2 - Half The Carbs, Half the Cal's, All the Great Taste

Are you drinking the wrong soda?

http://www.cokec2.com/home.html
I just bought one of the new C2 Coke's at the local Target in the nifty 8-pack. Further, the vending machine upstairs now carries C2 as well as "straight" Coke. Nutritionally, C2 seems to have it going on. Calories fall from 140 to 70, total carbs from 39g to 18g, sugar from 39g to 18g (guess where the carbs come from...), and sodium from 50mg to 45mg. My informal taste test shows that it tastes _exactly_ the same, with no sweetener aftertaste. So, it looks like a home run for Coke, right?

Unfortunately, there is one nagging question in my mind. And it's a big question, clamoring for attention, gesticulating wildly with a cigarette stained hand. If Coke can offer the same product with such a nutritional advantage over the "straight" Coke, then why hasn't it already? We should have had this Coke years ago. Indeed, this should have been the New Coke, and then we would have had a reason to switch!

So, why is Coke still feeding us the inferior "straight" Coke? If Coke can make the new C2 with 70 calories, can it make do with only 35? I have lost faith in Coke's earnestness and sense of propriety. Further, because I view all soda companies similarly, why isn't Pepsii making a low-carlorie (not a 0 or 1 calorie, mind you) soda? Could there be a 35 calorie Cheerwine coming soon to a soda fountain near you?
13,091 views 24 replies
Reply #1 Top
Actually I am willing to bet that if C2 has *any* sucess at all that we will be flooded with half-calorie versions of most sodas. Recent years and the new focus on lowering carb intake has driven sweetener R&D through the roof.
Reply #2 Top
I'm quite worried about that. I mean how would we know that it isn't just the same coke in a different can. Corporate peeps can do what they like, or can they? i have no idea but the whole thing is strange. Thanks for letting me know about the coke though, I'll definately try some.

-Scarlett x
Reply #3 Top
Does it still have aspertame or other sugar substitutes like Nutrasweet, etc.?
Reply #4 Top
I have just seen my first web-ad for "Pepsi Edge" -- http://www.pepsiedge.com/home.php

Coming soon - 8 oz, 50 calories, 13g carbs, 13g sugar, 25 mg sodium. -- Now, let's multiply by 50% for a fair analysis against C2. 12 oz - 75 calories, 19.5g carbs, 19.5g sugar, 37.5 mg sodium. Hmmm... Only wins out in the sodium arena.

Not much at the website for the nonce.
Reply #5 Top
Kayles, the following is a list of the ingredients as listed on the can (and yes, there are some odd sweeteners)...

Carbonated water, high fructose corn syrup and/or sucrose, caramel color, phosphoric acid, natural flavors, potassium benzoate (to protect taste), potasium citrate, caffeine, aspartame, acesulfame potassium, sucralose.

Pepsi Edge is listed as having sucralose as well. This must be the magic ingredient.

Reply #6 Top
Sucralose - http://www.ific.org/publications/brochures/sucralosebroch.cfm
"Everything You Need to Know About Sucralose"

From the article...

"Sucralose is the only low-calorie sweetener made from sugar. It is about 600 times sweeter than sugar and can be used like sugar in a broad range of foods. Sucralose can be used in place of sugar to eliminate or reduce calories in a wide variety of products, including beverages, baked goods, desserts, dairy products, canned fruits, syrups and condiments."
Reply #7 Top
Sucralose = Splenda.  Well, Splenda is Dextrose, Maltodextrin and sucralose.
Reply #8 Top
C2 ISN'T exactly the same as regular coke in taste. There is a bit of that diety after taste. Just not nearly as much. Drinking one right now actually. It's "good enough" that the gut reducing aspects overcome the slight decline in taste.
Reply #9 Top
Draginol, I really felt as though the taste difference was very tiny, it at all, although I didn't drink them side by side. I'll take a blind taste test tomorrow and let you know if I can tell a difference. Normally, for the "gut reducing" ( *grin* ) aspects, I've switched over to diet pepsi, caffeine free. The caffeine is bad for the blood pressure and the lower sodium helps there too. However, being ADHD means that the caffeine doesn't do much as a stimulant for me. However, it's just so darn easy to get a soft drink or coffee instead of water.
Reply #10 Top
http://www.beverageworld.com/beverageworld/headlines/article_display.jsp?vnu_content_id=1000535399

Food and beverage makers should deal with the world's growing obesity problem by offering more choices in products and better information for consumers, while also fighting those who characterize certain foods as "good or bad," Coca-Cola's new chairman and chief executive said Thursday.

Welll..... kinda

Sucralose is very cool.
Reply #11 Top
High fructose corn syrup, aspartame, and sucralose??? I wish they would just cut the high fructose corn syrup and go to plain fructose corn syrup... oh wait that'd be too expensive. Actually I don't know the history of Coca-Cola, did they always use high fructose corn syrup?

High fructose corn syrup is why Gator-Ade is better than Power-Ade. Gator-Ade doesn't have it. You even find high fructose corn syrup in Ocean Spray juice these days. Why? It's cheaper than 100% fruit juice; just don't mention the added insulin effect high fructose corn syrup has. I think Juicy-Juice is the only big name fruit juice that's still 100% (not counting orange juice).

Mix in aspartame and sucralose? There's some people on the net that'll tell you all three is a recipe for disaster. Google the dangers of aspartame, dangers of sucralose (Splenda), and the dangers of high fructose corn syrup.

The only reason aspartame is still in there is probably due to the contract the aspartame people have with Coca-Cola. Go try Diet Rite or Waist Watchers (Diet Adirondack) and see how they taste. They're sweetened with just Splenda (the sweetener of choice these days).

Even after drinking Diet Rite (and I prefer it) I went back to caffeine diet Coke. It's cheaper. More two 12 packs for $5 sales.

Reply #12 Top
"So, why is Coke still feeding us the inferior "straight" Coke?"

Because the product matters more to some consumers than the "goodness" or "badness" of the contents of the product. Coke found this out when they tried to improve the taste of Coke to make it better compete with the "Pepsi challenge". Even though consumers generally preferred the new Coke over the old in blind taste tests, they created a great backlash against the new formula when Coke tried to market it.
Reply #13 Top
>>when they tried to improve the taste

Emoticon Man, see, there's the problem. They tried to improve the taste. In C2 they haven't messed with the taste (as far as my palate can tell). I wouldn't have had a problem if they had merely changed the taste. It would have been a new product and might have failed or might not have.

My beef is this. They are (essentially) giving us the same Coke with reduced calories, carbs, and sodium. My big question is why haven't they done this before? And also have they gone far enough? i.e., can they give us the same product with 35 calories? Further, can Pepsi accomplish the same task (it appears they are working on it)?

The new product implies that Coke hasn't had the health of the consumers in mind. This is a big problem and should have been addressed by Coca-Cola years ago.

Reply #14 Top
"So, why is Coke still feeding us the inferior "straight" Coke?"


I hope it's because some of us are alergic to aspartame, and don't want tumors caused by artificial sweetners!
Reply #15 Top
I tried it, and I didn't care for it too much....aspartame and I don't *do* well together.  Draginol's right, there is a bit of the diety aftertaste...enough to put me off of it.  Having said that...if it were a choice between diet soda and water, I'd take water.  If it were a choice between C2 and water, I'd take C2.  (I really don't like water much, btw)
Reply #16 Top
Kayles - I think the aspartame is truly unneccesary in C2. The Pepsi product "Pepsi Edge" does not have aspartame listed as an ingredient, although the product is not out yet and may have the ingredients changed. Sucralose is sugar derived and seems to be harmless. From the International Food Information Council Q & A about Sucralose:

Is sucralose safe?

Yes. More than 100 scientific studies over a 20 year period have demonstrated the safety of sucralose. Importantly, comprehensive toxicology studies, designed to meet the highest scientific standards, have clearly demonstrated that sucralose is not carcinogenic. The data from the studies were independently evaluated by international experts in a variety of scientific disciplines, including toxicology, oncology, teratology, neurology, hematology, pediatrics and nutrition. What regulatory bodies reviewed the safety profile of sucralose? In addition to the FDA, the safety of sucralose has been confirmed by the Joint FAO/WHO Expert Committee on Food Additives (JECFA); the Health Protection Branch of Health and Welfare Canada; the National Food Authority of Australia; and the health ministries of Argentina, Brazil, China, and Mexico, for a total of more than 30 countries throughout the world.

dharmagrl - I really can't taste the difference. Maybe my taste buds are fried from my long career as a fire eater? If water were 25 cents and available in most/every vending machine, I'd drink it over softdrinks almost always. However, since the vendimg machine is my friend, it's diet pepsi and now, maybe, C2.
Reply #17 Top
I ran into a gas station last night to buy my wife a soda. I was in such a rush, I didn't realize that I had picked up a C2 by accident(it looks JUST like regular coke). My wife noticed, but we tried it anyway. She noticed a small difference in taste, and didn't like the difference. I noticed a big difference, and also didn't like it. It tasted almost like a diet soda to me. We did all this taste testing before we had ANY idea what C2 was all about. Then she read that it half the sugar etc.. and that explained to my why it tasted "diety".

Reply #18 Top
I've tried the new CocaCola C2 and wonder why it hasn't been put on the market long before. I've always thought all soda was too sweet, this is just right. I hope it stays and other companies will follow suit.
Reply #19 Top
I finally tried it and thought it was bland.
Reply #20 Top
I have quite a bit of it here and I like it..."okay". But I still prefer the full stuff better.  It does taste diety but not nearly as diety as the actual diet drinks which I can't tolerate at all.
Reply #21 Top
I think it's a good middle ground.  You can't expect something that has 1/2 the calories to taste exactly like the full sugar stuff.   Once you drink only it for awhile you pretty much forget what the full calorie stuff tastes like.  I only drink one or two sodas a week, sometimes I don't drink any, but C2 is a pretty good option for me since I can't have too many simple sugars.  (Need to save the sugar for the coffee )
Reply #22 Top
gesticulating wildly with a cigarette stained hand.


Don't worry about the nutritional values of coke. The cigarette's gonna kill ya anyway!
Reply #24 Top

Be VERY, very careful when it comes to aspartame. Many individuals have bad reactions to it. Better to drink water or beer


mmmm, beeer....