Blizzard Trumps Warcraft

MMORPG Hits Four Million

Blizzard Entertainment, the development firm behind World of Warcraft has announced that its MMORPG has reached a new milestone. The near year old title has reached one million subscribers in North America alone, bringing the total up to four million "paying customers" worldwide. Although the idea of paying customers can vary between companies we do know that at the very worst, Blizzard counts a "paying customer" as someone who purchased the game, not simply the shipping numbers.
193 views 3 replies
Reply #1 Top
Shouldn't Blizzard's "paying customers" be based on the number of active subscribers rather than # of boxes sold?
Reply #2 Top

That's what I would think. Otherwise they should use the term "sold thru," which would be the number of copies that were actually purchased by customers.

Reply #3 Top
SOE simply counts what was shipped for alot of their games, so it could be worse.