Some responses in no particular order:
For those of you that don't understand the use of the word "used," I will explain what I see.
JU is a blog site. People come here and sign up for free. You get a nice white space and an editor. That is your "page." Let's say you blog for a while and become quite popular, like Little Whip, for example, because I sure as hell am not speaking about myself. You're told how lucky you are to get such a wide distribution. You're happy about that. You continue to build YOUR readership. 100s of different people are coming to your blog to read your stuff. Too cool.
Tomorrow, you get up, and on what was once your pristine page is now littered with a bunch of ads. Doesn't it seem to anyone else that this popular blogger's popularity is being leveraged? (There...is that a more comfy word than 'used?')
And let me make something infinitely clear. I wouldn't care about the ads at all if I had the OPTION to simply pay a fee and not have them there. If it's MY blog site, I'd like it to look the way I want it to. (And I'd like to be able to customize it a bit, as well, beyond our current options of adding links to other places in the sidebar. But that's another story.) Having the OPTION to pay and not have the ads would remove the feeling I have that I'm sailing a boat across the Atlantic, and random people are jumping on for a free ride.
And as far as blog sites go, most of us are adults. If we don't want someone posting on our blog, we can ban them ourselves, thank you very much. We don't need big government threatening exile everytime someone's feathers get ruffled. Sounds to me like someone or one's need to relax.
As for the articles, ID, shadesofgrey gave you the answer I'd give. In fact, props to shades for capturing EXACTLY what I meant. Go read Shades response = #16. It was perfect.
I care about people's thoughts, even when I don't agree, and I care about people's lives, even if I'm not fond of those people, and I care about stories and creative writing, and some whacko mutant who thinks space aliens are tapping his phone to harrass him and are spying on him by posessing the bodies of his next door neighbors family. I do NOT care about Impulse, or Stardock products IN TERMS OF THE JU SITE. Read the caps part again. The business of Stardock is out of place in a blogging community. Best wishes to it, don't get me wrong...it just doesn't fit in the middle of everyone's blogs. That's my opinion. You're welcome to not share it.
JU doesn't work well, from the perspective of the JU's themselves, as a platform for the furthering of Stardock's business. It used to just be a side thing that happened to be there and Brad kindly let us use it. Now it's an integrated part of the business. That's what has changed. That's what I think a few people aren't fond of. I know you gotta pay the bills, but at least give people the option to remove themselves from that aspect of it without having to leave altogether.
Or don't.